Tested. Trusted. Delivered.

We help enterprise IT teams select, test and launch the right solutions on time and with confidence

Make Better Tech
Decisions with Research-Driven Guidance

MagLar is a product research, analyst and staff
augmentation firm that focuses on enterprise IT
solutions, including cloud computing,
virtualization, CMDB, ITSM, asset management
and data protection.

From Strategy to Delivery — MagLar Is With You

01

Product evaluations
Choose the right solution

Compare products by features, performance and value – all tested impartially with practical, hands-on methods.

02

Quality assurance
Launch with confidence

Test thoroughly with expert QA. Ensure secure, scalable, high-performance software – every time.

03

Product consulting
Accelerate your go-to-market

Get expert research and talent to launch products, outpace competitors and create impactful content.

01Product Evaluations Built for Real-World Decisions

With decades of enterprise IT experience, MagLar delivers unbiased evaluations of over 100 products annually, spanning data protection, CMDB, ITSM, virtualization, monitoring, backup, replication and cloud.

We test what matters

We select categories based on market trends and what our clients are planning to purchase. Our product specialists choose products using market data, focusing on core features, price ranges and availability, ensuring every evaluation is timely, relevant and useful for real IT buying decisions.

Unbiased by design

To ensure total objectivity, we purchase all products anonymously, either through the channel or directly from vendors, just like any enterprise IT customer. Our teams in the U.S. and Europe make these purchases without disclosing they’re for testing, eliminating any potential bias from the process.

Ongoing, real-time insights

For main categories, we publish new evaluations monthly. For innovative or early-access products, we test as soon as they’re available, even pre-release when time matters.

Beyond the product

We also assess critical support services, including maintenance and software support, backed by regular surveys of enterprise IT teams on satisfaction, cost and quality.

Purpose-built labs that reflect real-world conditions

MagLar conducts evaluations in labs equipped for the specific demands of each product category.

For example, private cloud solutions are tested in a data center with over 100 virtualization-enabled servers, allowing us to assess real performance, scalability, usability and reliability under stress.

What we test

02Quality Assurance That Moves at the Speed of Development

From desktop apps to complex enterprise systems, MagLar tests across platforms and industries with one goal: zero surprises at launch.

Our QA team combines strong technical skills with practical experience, backed by a rigorous hiring process and ongoing training to stay current with the latest tools and technologies.


Planning stage

We define the testing strategy early, balancing automated and manual testing to reduce risk, cut costs and stay on schedule.


Development stage

Our QA engineers test alongside your dev team, catching issues early and keeping features on track.


Quality & Release

We test for performance, scalability, usability and reliability. Clear results and real insights without delays.

03Product Consulting & Retained Research for Go-to-Market Success

Get ongoing help from analysts who work with your product and marketing teams to improve your strategy, launch and sales. MagLar learns your goals and provides insights, testing and content to help you bring products to market faster and more effectively.

What you get

Beta coordination

We handle recruitment, meetings and surveys – so your team can focus on development and customer engagement.

Competitive battle cards & FAQs

Position your product clearly with research-backed comparisons and practical insights for sales and POCs.

Competitive video analysis

Get a clear, visual breakdown of how competing solutions work, saving your team time and effort.

Customer case studies

Tell compelling stories that prove value to future prospects, with or without customer attribution.

Engaging content creation

Create concise, engaging content to showcase product value and reach buyers.

Additional consulting hours

Access deeper guidance and custom projects, with discounted rates for retained clients.